Alfi research suggests digital out of home (dooh) advertising spend to see dramatic increase in its overall share of the out-of-home (ooh) advertising market

Benefits of dooh advertising likely to see the biggest influences are ‘added variety' and ‘increased opportunity for campaign relevance' miami beach, fl / accesswire / september 8, 2021 / in 2019, digital out of home advertising (dooh) accounted for approximately 28.3% of ooh ad spend, however 48% of advertising executives believe it will account for over 33% by 2025, according to new research from alfi (nasdaq:alf), an ai enterprise saas advertising platform. furthermore, one in twenty ad executives think ooh advertising spend will account for over 40%.
ALF Ratings Summary
ALF Quant Ranking