95 percent of indian businesses are losing money in contract negotiations, according to icertis survey

Pune, india--(business wire)--icertis, the global leader in ai-powered contract intelligence, today released its 2025 executive insights survey titled powering profitability: the new economics of customer and supplier relationships. based on responses from more than 1,000 c-suite leaders, the survey found that that 95 percent of indian executives believe they are leaving money on the table during contract negotiations. after a contract is signed, businesses also lose an average of 9 percent of.
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