Affirm launches “adaptai” – its ai-powered promotions platform – to merchant partners

San francisco--(business wire)--affirm (nasdaq: afrm), the payment network that empowers consumers and helps merchants drive growth, today announced it is introducing “adaptai,” its ai-powered promotions platform, to its merchant partners. adaptai has enabled affirm to deliver personalized financial benefits – such as exclusive apr rates, special repayment terms, and immediate cash savings – directly to consumers via the affirm app and affirm card. now, merchants can deliver these same targeted.
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