Abbott and the big ten conference tackle u.s. blood shortages with first-of-its-kind, nationwide blood donation competition, 'the we give blood drive'

To help address the greatest need for blood in a generation, abbott, a global leader in blood testing, and the big ten conference are teaming up to host the first college conference-wide blood donation competition the school that drives the most blood donations during the 2024 football season will be honored by abbott at the discover big ten football championship game with a $1 million donation to the school to advance student or community health students, alumni and fans can donate blood on behalf of any of the 18 member schools at blood centers across the country; donation totals will be tracked live at bigten.org/abbott throughout the campaign participants receive a free one-month subscription to b1g+ streaming service and are entered to win two tickets and a trip to the big ten football championship game abbott park, ill. and rosemont, ill.
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